I’m excited to announce a new product I’m adding to my photography services: Branding sessions!
You may be wondering what a branding session is and if you’d benefit from getting one. I’m so glad you asked! Seth Godin defines a brand as “the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another… But you brand is a story, a set of emotions and expectations and a stand-in for how we think and feel about what you do.”
The goal I have for my photography is to help people. Whether it’s with documenting your family or helping you plan out images for your business – I’d love to help you. I’ve seen the difference a branding session had for my business. I’d love to help up level you in the same way in your business! My branding session helped establish a consistent look and feel to my website instead of trying to make a mishmash of photos try to work because that’s what was available. This session has helped my website gain my traction and has increased inquiries from potential clients about my business!
Whether you’re awesome business owner, influencer, entrepreneur, marketing or social media professional – let me help you launch your brand, website, contact/rate sheet, lead pages, product or service to establish visual consistency and clear messaging true to you and your brand.
A bit about how I prepared myself for this shoot: I knew I wanted my session to reflect the area I was serving, and picked a location in one of my favorite cafes in Berkeley. We shot there, in the streets nearby, as well as a lookout point. I also took photos with a film camera because I’m a photographer, and I love the look and feel of film photography. I brought props that spoke to me as a business owner – like personalized service by writing a hand written note for a client! And most importantly, I wanted it to capture my personality, which is sometimes a big cheeseball to show that I’m approachable!
These were taken for me by the lovely Christina. I sent her a Pintrest board of my ideas, styled and made up myself, and I couldn’t be more pleased with the result! Contact me if you have any questions about Branding sessions and if you’d like to have your own Branding session done!
Offering branding sessions for entrepreneurs and business owners is such a great idea! As a blogger and virtual assistant, I schedule a branding session with a photographer at least once a year. I use all of the photos on my website and social media—this way, my digital presence looks so consistent from platform to platform